The Challenge for Professional Sports Teams
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Changing Consumer Preferences
Gen Z and Millennials are changing the paradigm in professional sports by prioritizing immersive, interactive, and mobile experiences over traditional viewing, favoring digital platforms and flexibility. Professional sports teams are being challenged to adapt as a result, putting immense strain on the organization to innovate and adapt.
The Need for Diversifying Revenue
Professional sports teams are at a critical juncture as their traditional revenue model, which is heavily reliant on season ticket sales, faces pressure from shifting consumer preferences. The lack of flexibility of season ticket packages conflict with rapidly changing expectations and the impact of team performance on season ticket demand causes volatility in revenue. With excess venue capacity often going unmonetized on game days, teams must innovate and diversify their revenue streams and adapt to evolving fan demands to maintain revenue growth.
Why Dynasty Club?
Program Design
Dynasty Club performs a thorough market analysis to understand the specific needs of your fanbase. After a market analysis, Dynasty Club recommends one to four new product initiatives that drive net new top-line revenue for your organization
Activation & Renewal
Dynasty Club works in partnership with your sales department or independently on acquisition and renewal. We equip your team with talk tracks and collateral to facilitate effective pipeline development and can employ full-time account managers focused on renewal and upgrades for the new initiatives we implement
Custom Technology
Dynasty Club creates a customized app for your fanbase to monitor benefits, schedule game-day access, scan barcodes for entry, engage in game-day gamification and upsells, make payments, and renew membership
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On-Premises Management
Dynasty Club employs a team of concierge and team managers at the venue during game-day who are scheduled at specific access points to administer benefits and scan entry
Sports Franchise Benefits
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Member Benefits
Dynasty Club provides sports fans with exclusive access to on-premises benefits they'll absolutely love through different products designed for incremental revenue on game day. Fans become part of the team, while franchises unlock untapped, new revenue opportunities.
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Game-Day
Concierge
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Locker Room
Tours
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Post-Game
Media Room Access
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Pre-Game
Field/Floor
Access
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Seat Upgrades
And a whole lot
more...
Club Access
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Premium Parking
Announcer
Booth Tour
About Us
Jon Katz and Russell Briscoe are two die-hard sports fans with years of experience building and scaling early-stage businesses, particularly in Software, Sports and Financial Services. They've felt starved for closer access to their favorite sports teams and developed Dynasty Club to ensure fans everywhere can get closer to their favorite team.
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Jon Katz
Russ Briscoe
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